The clothing and textile industry in India is very prominent. Additionally, the Indian clothing market is growing rapidly. Also, the industry caters to a wide range of formal, casual, and fashion garments.
Nowadays, brands play an important role in a person’s socioeconomic status. Sometimes brands become status symbols. As a result, people are becoming more fashion-conscious and spending more part of their income on branded clothes.
Furthermore, Bollywood plays a significant role in promoting brands. Generally, most of the popular brands maintain fiber quality and fashionable designs. Moreover, looking good with comfort is the most important aspect of the success of clothing brands in the Indian market.
Allen Solly is an initiative of Madura Fashion & Lifestyle. Actually, it is a division of Aditya Birla Fashion and Lifestyle. Definitely, it is India’s largest and fastest-growing branded apparel company and a premium lifestyle player in the retail sector.
The company’s brand portfolio includes product lines that range from affordable and mass-market to luxurious, high-end styles. Additionally, it caters to every age group, from children and youth to men and women.
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Basically, Park Avenue provides stylish and innovative wardrobe solutions to well-dressed gentlemen. As India’s premium lifestyle brand, its designs embody the latest in international fabric, styling, color, and fashion trends.
Additionally, the brand won the ‘Best Design Concept’ of the Year Award for Innovative AUTOFIT Concept at Images Fashion Awards 2015.
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Mufti was launched in 1998 with one driving ambition, to provide an alternative dressing solution, that didn’t conform to the ‘uniform’ codes of mainstream fashion. Basically, Mufti is a menswear brand.
It also caters to a wide range of dress materials. The list includes T-shirts, shorts, joggers, outerwear, blazers, and some accessories also.
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As the name defines, it is a denim and casual wear jeans brand. The company was founded in 1973 by three brothers who ran a weekend stall at Portobello Road Market in London, before expanding to a store in Carnaby Street and then into Europe in the 1980s.
The product range includes T-shirts, Jeans, regular fit shirts, polo shirts, Capris, etc.
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