twitter/Spotify
Spotify, a Swedish music streaming service revealed that it has agreed to buy Al voice speech startup Sonantic for an unknown sum. Sonantic is an Al voice platform that creates compelling, nuanced, ams stunningly realistic voices from text.
Matt Navarra, who is one of Europe’s most well-known and in-demand social media consultants tweeted about this news:-
Spotify is acquiring Sonantic, the AI voice platform used to simulate Val Kilmer's voice in Top Gun Maverick https://t.co/9DWO5HnKly
— Matt Navarra (@MattNavarra) June 13, 2022
Sonantic is a London-based startup which helps creates realistic and subtle voices from the text. Semantics is the company which helped Val Kilmer reprise his role as Iceman in the upcoming Top Gun: Maverick film. Kilmer has been unable to talk due to throat cancer since the release of his first film. Kilmer’s condition was intertwined into the script and Sonantic was used to assist and give him a voice.
We’re really excited about the potential to bring Sonantic’s AI voice technology onto the Spotify platform and create new experiences for our users,” says Ziad Sultan, Spotify’s Vice President of Personalization. “This integration will enable us to engage users in a new and even more personalized way.”
“We’re looking forward to joining Spotify and continuing to build exciting voice experiences,” said Sonantic co-founders Zeena Qureshi and John Flynn in a joint statement. “We believe in the power voice has and its ability to foster a deeper connection with listeners around the world, and we know we can be better than ever on the world’s largest audio platform.”
Spotify presents one example of how it might employ Al voices to provide more audio-based recommendations and descriptions to customers who are not able to look at their displays, such as those driving cars or listening while performing other activities.